Our Thinking

5 Brand Strategy Basics for Your Startup

Understanding these five key pieces will help you pave the way for a smooth ride as you begin to build your brand.

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5 Principles Of A Good Startup Name

Landing on the perfect name for your startup can be somewhat straightforward if you stick to these five principles. Having some guidelines keeps you focused, and can help reel you back in if you go off on an emotional tangent.

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Concerning the Spiritual in Art

From crayon drawing to visual artistic masterpiece, we'll unpack what it is to make spiritual art by exploring the work of Wassily Kandinsky

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Should you follow startup branding trends

When it comes down to choosing a visual direction for a brand identity, most fledgling startups choose to look like the latest runaway startups success story and emulate their style.

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Use a Illustrator vector shape as a mask in HTML

An easy way to artistically mask images in HTML pages. Allows you to use shapes you make in Illustrator (or any svg)

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Keepers Sparkling Coffee // Our Latest Side Project

We've been launching so many startups lately that we decided - why let them have all the fun. Enter Keepers

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